June 5, 2018


Washington, D.C., June 5, 2018 – Asher Strategies announced today the book Close Deals Faster, authored by John Asher, CEO at Asher Strategies, has been awarded the 2018 International Book Award in the Business: Sales category.

With more than 2,000 entries for the 2018 International Book Awards around the world, American Book Fest reviews with a panel of judges to determine winners in 90 categories.

“It is an honor to be recognized by American Book Fest and be a recipient of the 2018 International Book Award,” stated John Asher. “Our gratitude goes to the panel of judges who have a tough job and to the American Book Fest for organizing the awards.”

Close Deals Faster consolidates the best sales methodologies and sales aptitude research into three areas of sales enablement:

  • 10 fundamental sales skills, the “blocking and tackling” of sales
  • 15 simple shortcuts to help close sales faster
  • 4 easily learnable levels of emotional intelligence to allow salespeople to expertly connect with and influence customers and prospects

“With the constantly changing business landscape teaching our sales teams how to change with it is my passion and the book will help those who cannot attend one of my training sessions,” continued Asher.

About John Asher

John Asher is an experienced international speaker. He speaks on sales, sales management, and marketing for Vistage, a worldwide network of 22,000 CEOs. In his recent book, Close Deals Faster, Asher articulates 15 shortcuts from major sales institutes and award-winning books. He co-founded Asher Strategies in 1998 and has grown it into a global leader in sales strategies over the last 20 years. He is a former U.S. Navy nuclear submarine captain and has degrees in mathematics and nuclear engineering from the United States Naval Academy. John also graduated from George Washington University with an MBA and has authored numerous sales training manuals. He co-authored “Doing Business with the West,” published in China in 2012.

About Asher Strategies

Asher Strategies is a full-service sales advisory service firm based in Washington, DC with global reach, focused on improving sales for business-to-business companies. Asher has assessed the aptitude of over 50,000 salespeople, trained over 70,000 salespeople and facilitated hundreds of strategic planning sessions. For more information visit asherstrategies.com.