7 Reasons Sales Jobs Are Perceived Negatively by Salespeople

September 27, 2013

One of the hurdles sales managers have to overcome in recruiting salespeople is the sometimes less-than-positive image these jobs hold in the marketplace. This has improved greatly over the past few decades, but there are still some improvements to be made.... read more

How to Write a Great Sales Email

September 24, 2013

When contacting customers through email, some companies make the mistake of treating their prospects like robots, and sometimes it shows. While it is impractical to completely write a unique email for every single contact on your email list, there are still ways to grab attention and make the person on the receiving end feel that your communication is more than just another piece of spam.... read more

How to Add LinkedIn to Your Sales Process and Boost Sales

September 23, 2013

From 2012 to 2013, the number of pages that LinkedIn viewers interacted with grew by a whopping 63%. Because of the potential for more growth, and its positioning as more “serious” than other social media platforms, LinkedIn has become a prime hunting ground for business professionals in every market.... read more

5 Ways to Measure Sales Training Effectiveness

September 19, 2013

It is not hard to figure out that sales training is one of the most valuable tools for increasing productivity and making happier, more efficient employees that directly add to the bottom line. But how do you know whether the sales training chosen has actually paid off in the long run, well after the temporary “rah-rah” enthusiasm (that just about all training provides) wears off?... read more

What is a Consultative Sales Process?

September 17, 2013

Asher Strategies has taught the consultative sales process to well over 50,000 individuals in more than 1,200 firms over the last 35 years, all over the world. Our current expansion into Asia reflects our commitment to serve companies on a global scale and help them overcome today’s sales challenges.... read more

Integrating Sales Strategies and Corporate Objectives

September 16, 2013

In a perfect world, the C-suite and the sales team work together to seamlessly integrate long-term corporate objectives with the usually shorter-term sales strategies that salespeople operate off of. This is not often the case in real life, however, where rifts between the C-suite and the salespeople “in the trenches” occur frequently.... read more

How to Find the Perfect Sales Consultant

September 10, 2013

A company is only as good as its people. Finding qualified candidates for your firm, especially ones which directly impact your bottom line, such as salespeople, can be laborious. While traditional methods such as headhunting and job advertising can provide plenty of leads when searching for new sales consultants, they are generally pricey and flood your recruiting lines with a lot of people who just aren’t good fits.... read more

3 Sales Strategies to Increase Market Share

September 6, 2013

Sales is an ever-changing game where, although the fundamentals remain the same, the way these are executed is variable. If your firm is struggling to gain market share, it might be time to reevaluate your sales strategies and ensure they are up-to-date.... read more

Top 5 Reasons to Revamp Your Sales Processes

Regular readers of my blog know how much I stress individual salesperson testing and training. But all that is irrelevant if the sales processes used in the firm aren’t geared to support your people once they have been trained to sell. Here, we will explore the top 5 reasons why revamping your sales processes is important and how my firm can help you through it.... read more