Boosting the Skills of Your Corporate Sales Team

June 15, 2015

With the sheer scale of many B2B deals, even a single sale can make a huge difference in the bottom line. Corporate sales is a highly competitive field and constantly changing. Staying up to date on corporate sales skills and trends can be the difference between nailing down lucrative multi-year contracts and explaining to the board why numbers are down this quarter. Corporate sales training offers an effective framework for optimizing your sales teams and ensuring performance, even in the most competitive markets.... read more

B2B Sales Tips: 5 Tips for Developing Your B2B Sales Skills

June 8, 2015

B2BAdvertising-e1375477332536While you might think that rocking the B2C sales charts means you could easily jump into B2B sales and go after the big score, they are very different skill sets. If you’re looking to improve your B2B sales skills, these B2B sales tips offer insider secrets for improving performance.... read more

How to Get the Most Out of Your B2B Sales Training

April 13, 2015

Although B2B Sales Training will help any sales team boost acquisitions, speed up the sales cycle and improve add-on business, maximizing the ROI of your training investment is all about boosting training effectiveness. Failure to optimize your sales training approach leads to wasted money and a team of salespeople who think training is a big waste of time.... read more

Stop Wasting Your Money on Sales Training!

March 2, 2015

According to, the total corporate and government training dollars spent in the US in recent years is somewhere between $140 to $170 billion dollars annually, with outsourced sales training comprising about $2.2 billion annually.... read more

CPQ Pre-Employment Assessment

February 9, 2015

I am always seeking the latest and greatest information in the field of sales in order to best serve our clients at Asher Strategies. I have done this for decades because, while the fundamentals of sales don’t really change, there are always new developments which increase the efficiency of how we do things.... read more

Top 10 Reasons Why Most Entrepreneurs Fail in Business

October 23, 2014

Being an entrepreneur is an American Dream. However, in the struggle to get financing, execute a business plan, overtake competitors, arrange sales training and learn the tricks of a particular niche, many entrepreneurs fail. Even though failure is likely, it is not inevitable. Here are 10 destructive actions to avoid.... read more

5 Effective Communication Skills for Salespeople

Because the art of selling is so dependent on persuasive and believable information exchange, salespeople must be effective communicators.  Great communication is not simply what is conveyed, but how it is conveyed and how choice rhetoric, info and body language can drive relationships and sales.... read more

How to Improve your Business through Customer Feedback?

October 16, 2014

Happy customers lead to a thriving business, which is why the topic of gathering and using customer feedback is a regular topic in sales training.  By finding out what customers like and don’t like through a variety of feedback methods, a business can get insight about how to make adjustments.... read more

How Important is Meeting and Exceeding Customer Expectations?

Clients have expectations about every aspect of business: the product, the process used to serve customers, and the people doing the serving. Excel in all areas and customers will not only stick with you over time, but they will become your advocates and speak highly of you to other potential clients.... read more

Client Prospecting: How to Deal with Negative Perception Prospects

October 7, 2014

An impressive company reputation can grease a closing, making a prospect feel comfortable and know that his business will be in competent hands. What happens, however, when in the midst of client prospecting, you encounter a customer who is cautious or hesitant to engage in negotiations because something has smeared the firm in his eyes?... read more

When to Move On From a Stalled Prospect

September 5, 2014

Will they buy or won’t they? Some prospects waver on closing the deal, stringing salespeople­­­­ along without giving a clear-cut “yes” or “no.” Such indecisiveness consumes resources, time and patience. There’s nothing worse than believing a sale is imminent, only to have the customer stall for months; this can even happen with longtime customers considering new products. It’s true that it is possible to revive a stalled sale successfully. On the other hand, re-igniting talks sometimes won’t be worthwhile.  Sometimes a salesperson has to know when to fold ‘em and walk away. Here are five signs that you should give up on stallers. ­­­­... read more

Sales Playbook: 10 Key Items to Include

A master salesperson never stops learning; he refines and adapts his techniques to be ready for any situation and prospect. However, the basic and best practices of top salespeople can be learned early and should be collected and distributed to a sales team in the form of a sales playbook.... read more

Are Your Sales and Marketing Teams Balanced?

August 14, 2014

To avoid strife between sales and marketing teams, companies must keep the teams balanced. An equitable distribution of responsibilities, budget, and goals can solve many problems before they start.... read more

5 Key Symptoms Your Team Needs Sales Training

 The first clue that your team needs sales training is, of course, the lack of sales and money. But beyond these glaringly obvious items, there are other red flags which indicate that a formal sales training program (rather than firings) needs to be implemented in a hurry.... read more

Using Sales Data to Predict Future Success or Failure

August 7, 2014

Sales forecasting can be a subject of dread for both managers and salespeople. This is probably due to lack of consistency: forecasting methodologies can range from throwing darts at a board (aka “wild guesses) to performing tedious, complex data analysis using spreadsheets, databases, and more.... read more

Infomercials: A Winner for Sales Growth

July 23, 2014

Anyone who has turned on the television in the middle of the night has seen them—the infomercial. Your first thought might be to dismiss these sometimes silly and absurd little product promotions. However, infomercials are a big business and an excellent way to spur sales growth. That’s why you see so many of them — they work.... read more

How CRM Saves Sales When a Salesman Leaves

With advances in cloud technologies and Software-as-a-Service affordability, CRM is quickly shifting from a luxury for large businesses to an essential. Though choosing and implementing a CRM sales solution for your business has its difficulties, the long term benefits are indisputable.... read more

Does HR Help You Hire Star Salespeople?

Training, tools and proper processes will help any sales team improve. Unfortunately, there is one major consideration that you have no control over—sales aptitude. Some people are simply better at sales than others are.... read more

How Social Media Selling Can Help You Up-Sell Current Customers

July 10, 2014

Since the sales business is the relationship business, social media can significantly increase upsales for current customers. Social platforms encourage steady, repetitive and interactive relationships with customers – but in a low-pressure, fast and enjoyable way.... read more

What is the Best Environment for a Sales Call?

June 12, 2014

A lot of factors can influence whether a sale closes or not. Sometimes, the environment where the sales call itself takes place can help or hurt chances. While you don’t see average salespeople putting much time into arranging the right physical environment and ambience for a meeting, the top ones do.... read more

Sales Training Programs by Asher

May 29, 2014

Asher Strategies has executed sales training programs for well over 50,000 sales professionals in more than 1,200 companies, across many industries. Through training such a diverse group of people, we’ve received feedback on what works for different sales organizations and have developed solutions to meet those different needs.... read more

The Power of Webinars in Sales

May 14, 2014

Low-cost and easy-to-produce, webinars can expand a business and increase sales revenues in multiple ways.  Delivering high-demand and high-caliber content, these live presentations have the potential to create both current and residual revenue because they can be recorded and later posted on slide-friendly or video-friendly social media, such as Slideshare or YouTube. They can also be offered as downloads on a website.... read more

5 Ways to Generate Leads for a Sales Team

May 13, 2014

Every sales team requires several different lead generation tactics to leverage so they never have to lean on just one. Fortunately, technology is making it easier than ever to source leads from multiple channels. Sales managers seeking to provide more sales team leads probably already know about the following five strategies, but most tend to “hobby horse” and just work their favorite one or two.... read more

How to Sell Even Before You Get a Lead

May 8, 2014

Today’s prospects are information seekers who don’t wait for proprietary information from sales people to shape their buying habits. They research online and consume massive amounts of product details and brand information, giving them incredible power and insights that would seem to weaken the impact of sellers. But all is not lost.... read more