The Asher Blog

This Asher Sales Sense Podcast – “Selling with Authentic Persuasion” – features host John Asher with guest Jordan Benjamin, Founder of My Core OS, working with companies and sales teams to help drive a growth mindset and create championship business cultures. My Core OS is built to help update your personal/corporate operating systems to drive … Managing Burnout and Stress To Help Your Team Perform at Their Best

During the depths of the pandemic, things were changing like never before, but as things are slowly getting better, we can’t help but wonder what behaviors and trends will carry on throughout post-pandemic times. One thing that we expect to be here to stay is virtual selling. In the pandemic, companies rapidly adopted virtual selling … Post Covid Corporate Sales Training

This Asher Sales Sense Podcast – “Selling with Authentic Persuasion” – features host John Asher with guest Jason Cutter, Sales Success Architect and Keynote Speaker in Fort Myers, Florida. Jason is the CEO and Founder of the Cutter Consulting Group and the author of the book with the same name as this episode’s title – … Selling with Authentic Persuasion

Today’s buyers are inundated with sales pitches coming at them from websites, peer reviews, social media, and email blasts. Is it any wonder they’re overloaded, overwhelmed, and tuned out? The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features―they want to hear about how it can … Sales Acceleration through Connecting Technical and Business Value

Keeping up with technological advancements is part of the job for most business roles. It can be hard to reach customers in the absolute best way possible if you’re not closely watching the everchanging technology landscape. There are some tools that are specific to the craft of selling, and as virtual selling has put an … New Technology for Selling Virtually

Adjusting to large industry changes might feel quite distressing initially, but is it truly problematic? In terms of the shift towards selling virtually, not only are we adjusting, and both parties are actually starting to prefer this method of communication. According to a recent McKinsey Report, “more than three-quarters of buyers and sellers say they … Selling Virtually when you Can’t be Face to Face

COVID has caused a ripple effect of changes throughout the world, leaving little to remain unaffected. In the business world, the path of change has been brutal on salespeople and it is important to react appropriately. This means becoming a lot better at virtual selling. This entire situation is quite unique, which means it calls … Virtual Selling in the World of COVID

There is always a lot of buzz around two things in sales: the beginning and the end of the process. Although Asher Sales Training takes users through the entire selling process, the focus will currently lie on the start and finish line. The Beginning You might think sales training should begin with lessons about prospecting. … What Sales Training Teaches You About the Beginning and the End of the Selling Process

A sales aptitude test isn’t like a normal test or assessment where there is an option of failing. It is not the type of exam that you’ll need to spend time studying for beforehand. It is simply an assessment of your personality, abilities, and your natural aptitude. When answering the questions on the sales aptitude … Making the Case for Sales Aptitude Testing: How the APQ Works Wonders

How well do you really know yourself? Although you are probably aware of many truths about yourself, you might be surprised by how much you can still learn. Are you actively learning how to improve upon your weaknesses? Do you know what you have a natural aptitude for? Do you exercise a high level of … Self-Awareness and Sales Aptitude